ILLIT: TICK TACK MUSIC VIDEO
FILM DIRECTION
Overview
Directing ILLIT’s Tick-Tack meant translating the song’s playful, fast-paced energy into a cinematic visual experience. Rather than relying on conventional performance setups, the film follows a continuous journey through interconnected worlds—blending relatable teenage environments with surreal visual twists to build an immersive universe unique to ILLIT.
어떡해 tick tack ti-tack 시끄러운 옷장 속 What now, tick tack ti-tack goes this noisy closet 너는 어떤 날 좋아할까 What version of me would you like?
Execution
A film built around seamless transitions, dynamic camera movement, and evolving environments, connecting tennis courts, locker corridors, private rooms, and performance spaces into one continuous visual journey that expands ILLIT’s world with every scene.
A continuous visual journey where ordinary spaces evolve into ILLIT’s ever-expanding universe.
HUBLOT x JUNKOOK
